Membrain Partners with Idaho State University College of Business to Empower Students with Sales Enablement CRM

As part of this collaboration, Membrain will provide prospecting, opportunity, and account management focused software within one of the College’s newest spaces, the Walter Brown Center for Sales Excellence. This software will enable students and instructors to have a more comprehensive and real-world learning experience.

The Walter Brown Center for Sales Excellence will offer specialized training and development programs for students and professionals in the sales industry. By partnering with Membrain, the center is now able to offer its students a powerful tool that will help them learn the ins and outs of sales enablement. 

Membrain's sales enablement CRM software is designed to improve sales productivity, reduce costs, and increase revenue. It includes features such as sales process management, pipeline management, sales coaching, and advanced analytics. The software is sales process based and intuitive. This makes it easy for students to learn how to use it quickly while also training them how to execute in sales effectively.

"We are excited to partner with the Idaho State University College of Business to provide their students with Membrain," said Paul Fuller, CRO of Membrain. "Our guiding vision is to elevate the sales profession. The team at the College of Business is preparing a generation of new salespeople. Helping them to educate effectively and drive winning behaviors is critical to the health of the profession."

The Walter Brown Center for Sales Excellence within the College of Business is committed to providing students with the best possible education and training in sales. By partnering with Membrain, they are furthering their mission of providing cutting-edge resources to their students.

“Membrain is so much more than a CRM. It’s fundamentally shaping the way we can help current and future sales professionals create the habits and mindset they need to drive commerce forward professionally and successfully,” said John Ney, Marketing Professor and Executive Director of the Walter Brown Center for Sales Excellence.

The partnership between Membrain and the Idaho State College of Business is an exciting development for the sales industry. It shows a mutual commitment on behalf of the University and Membrain to elevate the sales profession and provide a clear path to career success for students of the trade.

For more information on the classes and programs being offered through the Walter Brown Center for Sales Excellence, visit www.isu.edu/cob/programs. For more information about Membrain, visit www.membrain.com.