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National Student Advertising Competition

The National Student Advertising Competition is an opportunity for students in advertising, public relations, journalism, design, marketing, and more to get a real-world experience, network with peer, and develop their skills. Each year, students develop a campaign from the ground up — including slogan development, media strategy, visuals and media, and budgeting. The team then travels to the district competition, where they present their campaign to a panel of industry experts and representatives from the client organization.

The ISU NSAC team has a burgeoning history of success, having taken 3rd place in 2020 and 2017, and 1st place in both 2021 and 2016. They also have a strong track record of specific awards, including “Best Single Ad” for the “Confessional” TV commercial developed for Snapple, the “Most Memorable Moment” award for their “Click Click Hooray” concept, and “Best Male Presenter” for the work done by Chance Bennett on the Snapple presentation.

The Student Advertising Federation at ISU is led by faculty advisor Amanda Bennett.

Current Officers (2022/23)

Current Advertising Federation Officers for the 2022–2023 academic year.

AdFed Pres 2023

Aurora Perley

President

auroraperley@isu.edu

As President of the Advertising Federation club, Aurora leads the team in their efforts to promote the club to students, learn about the advertising industry, and develop campaigns for local clients.

This is Aurora's second year in AdFed. She is graduating in May 2023 with a degree in Graphic Design and a minor in Advertising/PR.

AdFed Vice Pres 2023

Shayla Rowe

Vice President

shaylarowe@isu.edu

As Vice President of the Advertising Federation club, Shayla assists the President with their goals and ambitions for the club. She acts as a second face for AdFed, going to events/student fairs and as a representative of the club, and helps communications and activities run as smooth as they can.

This is Shayla's first year as Vice President of AdFed. She will be graduating in May 2023 with a degree in Graphic Design and a minor in Advertising/PR.

AdFed Secretary 2023

Beatrice Min Fa

Secretary

beatriceminfa@isu.edu

As Secretary of the Advertising Federation club, Beatrice keeps track of weekly meetings and member duties. She stays up-to-date with tasks that need to be completed, and send out emails to help keep the team on track.

This is Beatrice's first year as Secretary of AdFed. She is graduating in May 2023 with a degree in Graphic Design.

AdFed Treasurer 2023

Kyler Maschek

Treasurer

kylermaschek@isu.edu

As Treasurer of the Advertising Federation club, Kyler keeps track of the financial state of the club, making sure the club has proper funds for activities and events.

This is Sam's second year as Treasurer of AdFed. He is graduating in December 2023 with a degree in Graphic Design.

Previous NSAC Clients

Due to competition rules, we can't provide our full campaign plansbooks, but these are the covers and clients from past years.

Indeed 2023

Meta Quest 2022

Tinder 2021

Adobe 2020

Tai Pei 2017

Snapple 2016

ISU's National Student Advertising Competition Team

ISU's Student Advertising Federation is a club that gives advertising, marketing, graphic design, public relations, and all other related majors an opportunity to expand their network and develop industry skills before graduation. The Student Advertising Federation at ISU represents the collegiate chapter of the American Advertising Federation (AAF).

This group consists of public relations, advertising, journalism, art, and marketing students at ISU who compete yearly in the National Student Advertising Competition (NSAC). Each year, students develop a campaign from the ground up — including slogan development, media strategy, visuals and media, and budgets. The team then travels to the district competition, where they present their plans to a panel of industry experts and representatives from the client organization.

The team has a burgeoning history of success, having taken 3rd place in 2020 and 2017, and 1st place in both 2021 and 2016. They also have a strong track record of specific awards, including “Best Single Ad” for the “Confessional” TV commercial developed for Snapple, the “Most Memorable Moment” award for their “Click Click Hooray” concept, and “Best Male Presenter” for the work done by Chance Bennett on the Snapple presentation.

The Student Advertising Federation at ISU is led by faculty advisor Amanda Bennett.